Wisconsin’s State Fruit: The Cranberry! Story

This is Wisconsin’s state fruit: the cranberry! In a lot of ways, these budding little berries aren’t unlike hopeful UW-Madison students: growing, blossoming and Badger-red to the core. Come time for harvest – and graduation – you’ll see these buds become incredible seas of red. Did you know that nearly two-thirds of the nation’s cranberries are harvested right here in Wisconsin? Just the same, two-thirds of undergraduate, in-state applicants are admitted to UW-Madison. Ready for a pop quiz? Test your knowledge of UW Madison and enter for a chance to win Wisconsin Badger Football tickets and more. Visit UWscoop.com. #GetTheScoopWI

Wisconsin: Home to the World’s Largest Penny Story

Did you know Wisconsin is home to the world’s largest penny? Wisconsinites have always known the value of a dollar. Being cost-conscious is in our DNA: In fact, more than half of UW-Madison undergrads graduate with zero debt! Test your knowledge of UW-Madison and enter for a chance to win Wisconsin Badger Football tickets and more at UWscoop.com. #GetTheScoopWI

How well do you know Wisconsin’s state university? Story

Mariah Haberman hits the road in a sweet 1957 International Harvester metro van. Her mission? To test the knowledge of some unsuspecting ice cream enthusiasts!
How well do YOU know your state university? Test the pop quiz and enter for a chance to win Badger Football tickets and more at uwscoop.com!

Wisconsin Cheese Renaissance Episode

There’s no doubt about it: our state knows a thing or two about cheese! And, it’s all thanks to the dairy farmers and cheesemakers, who dedicate their lives to creating the award-winning products that make Wisconsin famous!Today on Discover Wisconsin, we’re highlighting our heritage of crafting award-winning cheese!

Wisconsin Farmers Markets Build Meaningful Connections Promo

Frank Lloyd Wright built many of his architectural masterpieces in his home state of Wisconsin, but many believe Wright’s own home, called “Taliesin,” to be one of his most notable Midwest creations. Taking a tour of the beautiful Taliesin transports you into another time and provides an intimate glimpse at the life of one of America’s greatest architects.

Frank Lloyd Wright’s Wisconsin Home Continues to Inspire Generations Story

Frank Lloyd Wright built many of his architectural masterpieces in his home state of Wisconsin, but many believe Wright’s own home, called “Taliesin,” to be one of his most notable Midwest creations. Taking a tour of the beautiful Taliesin transports you into another time and provides an intimate glimpse at the life of one of America’s greatest architects.

Elkhorn – Postcard Perfect Episode

With its rich history, hometown values and natural beauty, Elkhorn feels like a classic, Americana, small town. Local businesses thrive, a historic home on the edge of town has surprises around ever corner, and during the holiday season, it becomes clear why people around the world know this community simply as ‘The Christmas Card Town.’ Annual events like the Walworth County Fair, Ribfest and the Antique Flea Market bring thousands of people to town, while the Southern Unit of the Kettle Moraine State Forest and Lauderdale Lakes provide a tranquil escape from the hustle and bustle of downtown. Come explore just what makes Elkhorn a postcard perfect destination!