Things to Do in Sheboygan

Midway between Milwaukee and Green Bay is the city of Sheboygan also lovingly referred to as the Brat Capital of the World and the Malibu of the Midwest! It's also one of our favorite places to recommend to families looking to appease the whole fambam. Here's

I’ll admit it: I am a little bit sad the dog days of summer are behind us. But let's look on the bright side: nothing beats fall in the Badger State! Here are 17 reasons to love autumn in Wisconsin:

As one of the top bicycle-friendly states in the U.S., Wisconsin boasts thousands of miles of fantastic bike trails. Here are six of my favorite biking communities, and three paths to explore at each:

Whether you’re a serious rider or a weekend warrior, Wisconsin is a top destination for motorcyclists. Here are a few of my favorite places to discover by motorcycle:

A big, huge, giant THANK YOU to all of our fans who came out to the State Fair to celebrate Discover Wisconsin Day with us. The day sure was one to remember! For starters, it marked the first time the Discover Team filmed together. (Collin, Mariah, Libby and I

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Golf, Food, & Retreat: A Getaway to Lake Geneva

Eat | Play | See | Travel |

2023 - June 07

Looking for the ultimate golfer’s getaway? Head to Lake Geneva where you not only can golf on the many pristine courses, but also can enjoy the entire experience from fabulous foods to relaxing retreats. Lake Geneva is surely known for its beautiful lakes, g [...]

Uniquely Wisconsin: Marathon County

2023 - May 30

Scattered throughout Marathon County, there are quaint local gems run by fellow Wisconsinites that set it apart from any other destination. From the awe-inspiring Hmong Wausau Festival and the tasty Stoney Acres Pizza Farm to Timekeeper distillery, it’s a co [...]

Summertime Adventures Fueled by Jolly Good Soda

Learn | Play | See | Travel |

2023 - May 27

You can’t beat summertime in Wisconsin–soaking up the sun’s rays with an ice cold beverage in your hand. This summer, grab a Wisconsin–made Jolly Good Soda to fuel your array of experiences around the state. Whether you are on the water, on land, or ge [...]

[Official Rules] 2024 Discover Wisconsin Calendar Contest

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2023 - May 01

It’s that time of year to enter the 2024 Discover Wisconsin Calendar Photo Contest! Simply enter online here. The 2024 Discover Wisconsin Calendar Contest is proudly presented by the Wisconsin Counties Association. The Wisconsin Counties Association represen [...]

The Islands Of Wisconsin: Unlocking Your Inner Peace

2023 - May 01

Are you looking to escape to a peaceful paradise? Look no further than Wisconsin’s islands–the ultimate getaway to refresh your state of mind. Tag along as we travel across the wavy waters of Wisconsin’s Great Lakes to the Apostle Islands, Washington Isl [...]

The Best of Wisconsin’s Botanical Gardens

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2023 - April 19

Spring has finally arrived in Wisconsin, flowering the landscape with beautiful blooms! Throughout the state, many of Wisconsin’s counties showcase the natural and colorful delicacies in their botanical gardens including Milwaukee County’s Boerner Botanica [...]

Find Your Work-Life Balance: Eau-Claire

2023 - April 07

Tucked in the Northwest corner of Wisconsin is Eau Claire, a charming city offering the opportunity to manage the perfect work-life balance. Marshfield Clinic Health System believes in ensuring employees the chance to have an amazing career while pursuing thei [...]

Ho-Chunk Lacrosse: A Game of the Generations

Learn | Play | Shorts |

2023 - April 05

Lacrosse is far more than just a game for the Ho-Chunk Nation. It’s intertwined within the history of Ho-Chunk Nation and continues to carry on as each generation grows. From masterful woodworking, craftsmanship and culture, Ho-Chunk Nation continues to pass [...]

Calumet County: A Dream Wedding Destination

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2023 - March 28

Love is in the air as the spring season begins to bloom. If you’re looking for a breathtaking destination wedding, look no further than Calumet County. Calumet County is home to an array of unique venues that are designed to make all of your dreams come true [...]

Jefferson County’s Finest Flavors

Eat | Shorts | Travel |

2023 - March 22

Jefferson County is certainly one of Wisconsin’s finest counties, full of fun and of course, fabulous flavors! With six cities, four villages and 16 towns, there are bound to be a variety of mouthwatering foodie destinations. From cafes & pop-up stands t [...]

Have You Experienced These Wisconsin Art & Culture Hotspots?

2023 - March 19

If you’re an art and culture lover, you’ve ended up in the right place! Wisconsin is filled with many beautiful places to get out and explore the art and culture that lies right in front of us. From beautiful museums to events in small local communities, i [...]

Commercial Fishing in Bayfield: An Important Industry

2023 - March 09

Bayfield, Wisconsin is all about the local community and interwoven industries, especially the commercial fishing industry. Since the town’s beginnings, fishing was recognized and became an integral part of the local economy. Commercial fishing in Bayfield h [...]