More than just a season, fall in Wisconsin is truly an unforgettable experience! And when you’re stocking up your pantry, picking out the perfect gifts, or gearing up for game day, there’s no better way to celebrate the season than by choosing products that are...
The Bobber Blog invites readers to join in on the countless adventures found throughout America’s Dairyland. From seasonal activities and events to vibrant communities and destinations, The Bobber shares the best stories of Wisconsin.
What’s New?
8 Badger Talks to Add to Your Watchlist
Ever wondered what’s hidden in the heart of Wisconsin—stories, secrets, and science that could change the way you see the world? Thanks to the University of Wisconsin–Madison and its commitment to the Wisconsin Idea, Badger Talks brings remarkable insights directly to...
Explore Your Wisconsin: A New Path to Wellness
After building a foundation with thoughtful choices and mindful balance, the true spark of wellness comes from discovery. Each day offers the chance for a new journey; sometimes it’s a thrilling first, other times a familiar favorite. But you won’t know until you try!...
Adventure Awaits on the North Country Trail
Avid hikers, this one’s for you! Ever heard of a trail that stretches nearly 5,000 miles across the northern United States—from North Dakota all the way to Vermont? That’s the North Country National Scenic Trail, and tucked within Wisconsin lies a breathtaking...
Welcome to High Ground: Sauk County’s Economic Summit
Curious about where Sauk County is headed? Mark your calendar for Wednesday, September 10, when the High Ground 2025 Summit brings together entrepreneurs, business leaders, and changemakers to elevate their vision—and this incredible region. Hosted by the Sauk County...
Cruising the Great River Road: Buffalo County EditionÂ
Cruising the Great River Road is an experience all on its own, winding along the Mississippi with one postcard view after another. But when you roll into Buffalo County, it’s well worth hitting the brakes. Every season has its own special way of making you want to...
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Meet Our Sponsor
We’re excited to partner with Something Special from Wisconsin™ (SSfW) as a sponsor of The Bobber Podcast by Discover Wisconsin. Since 1983, SSfW has been helping local producers shine by showcasing authentic Wisconsin-made products. Their iconic red and yellow logo guarantees that at least 50% of a product’s ingredients or production activities comes from right here in Wisconsin.
As our sponsor, SSfW shares our passion for celebrating the people, businesses, and traditions that make Wisconsin unique. Look for the SSfW logo at grocery stores, farmers’ markets, and restaurants to discover high-quality, homegrown products made with pride in Wisconsin!







