With summer right around the corner, Wisconsin is shifting into its busiest season! And for business owners, there’s a window of opportunity you won’t want to miss. From May through late summer, local products show up everywhere at farmers’ markets, festivals, and on...
The Bobber Blog invites readers to join in on the countless adventures found throughout America’s Dairyland. From seasonal activities and events to vibrant communities and destinations, The Bobber shares the best stories of Wisconsin.
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Why Sheboygan County Is a Great Place to Live, Work, & Play
Welcome to Sheboygan County, situated along Lake Michigan’s stunning shoreline! This is a place where natural beauty, vibrant culture, true community, and endless opportunity all beautifully blend together. Come along and see why it’s a great place to live, work, and...
Don’t Wait for Summer! Plan Your WiscoCottages Escape Today
With summer right around the corner, it’s time to start planning the perfect getaway—and we have just the place… WiscoCottages! Set along the Menominee River, these tiny boutique cottages are perfect for a summer getaway. And if you’re looking to beat the crowds,...
Experience the Red Clay Classic at ABC Raceway
Every year, for just two days, ABC Raceway becomes the second-largest city in Ashland County, and it’s all because of the Red Clay Classic. This one-of-a-kind event is a celebration of community, tradition, and some of the best racing you’ll find in Wisconsin! Here’s...
Choose Your Adventure: Janesville Edition
In today’s blog, we’re exploring Janesville like never before! Our hosts—Apurba, Andrea, Eric, and Megan—each set off on their own adventure through Wisconsin’s Great Outside, following custom itineraries created by the Janesville Area Convention & Visitors...
[Official Rules] 2027 Discover Wisconsin Calendar Contest
It’s that time of year! The 2027 Discover Wisconsin Calendar Photo Contest is now open, and this one is a milestone as we celebrate our 40th season. Enter online today for your chance to be featured in the special edition! This contest is proudly presented by the...
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Meet Our Sponsor
We’re excited to partner with Something Special from Wisconsin™ (SSfW) as a sponsor of The Bobber Podcast by Discover Wisconsin. Since 1983, SSfW has been helping local producers shine by showcasing authentic Wisconsin-made products. Their iconic red and yellow logo guarantees that at least 50% of a product’s ingredients or production activities comes from right here in Wisconsin.
As our sponsor, SSfW shares our passion for celebrating the people, businesses, and traditions that make Wisconsin unique. Look for the SSfW logo at grocery stores, farmers’ markets, and restaurants to discover high-quality, homegrown products made with pride in Wisconsin!







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