Just Off Main Street
Air Date: 07/20/2019 - 07/21/2019
A community’s Main Street is the beating heart of its town. It’s the city’s center, it’s full of history, and it’s a gathering spot for residents and visitors alike. In Wisconsin, Main Street communities are known for being friendly, charming and authentic, with unique personalities that set them apart from one another. And sometimes, the best adventures to be had are found ‘Just off Main Street.’ In this episode of Discover Wisconsin, we explore the communities of Osceola, Florence, Whitewater and Omro. Hosts Mariah Haberman and Marie Justice step off the beaten path to discover the beauty, history, and fun that these Main Street communities offer visitors. From a Scenic National Riverway, to remote waterfalls of the Northwoods, there are so many things that will surprise you about these places – and they’re just down the road!
Download Itineraries
Osceola Itinerary
Whitewater Itinerary
Florence County Itinerary
Omro Itinerary
this Episode
Browse our Photos
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The DW Crew films at Cascade Falls in Osceola
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The DW Crew films an interview before canoeing the Pine River
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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Host Marie Justice hikes the Ice Age Trail in Whitewater
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The view from atop the clocktower in downtown Omro
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The DW Crew films canoeing on the Pine River Oxbow
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The DW Crew films with the Blue Ox Trail Riders in Florence County
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The DW Crew films at Cascade Falls in Osceola
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Host Marie Justice stands in front of LaSalle Falls in Florence County
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Mariah takes a break while paddling the St. Croix River
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Producer Jessica Murphy films snowmobiling in Florence County
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Host Mariah Haberman braves the ropes course at Trollhaugen Outdoor Recreation Area
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The DW Crew takes a ride on the Osceola and St. Croix Valley Railway
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Winterfest at Keyes Peak Recreation Area in Florence County
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The view from atop the clocktower in downtown Omro
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Mariah looks out of the clocktower in downtown Omro
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Videographer James Donovan films a waterfall in Florence County
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The DW Crew films the ropes course at Trollhaugen Outdoor Recreation Area
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Host Mariah Haberman explores Cascade Falls in Osceola
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The sun goes down in downtown Osceola
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Host Mariah Haberman takes a historical walking tour of downtown Omro
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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The DW Crew films monarch butterflies migrating through Osceola
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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Host Mariah Haberman braves the ropes course at Trollhaugen Outdoor Recreation Area
Osceola
Osceola, located on the St. Croix National Scenic Riverway, is a cool little river town with lots of history, natural beauty, and friendly folks. Its historic Main Street is lined with charming shops and eateries, and a gorgeous waterfall sits at the center of town. Located less than an hour from the Twin Cities, Osceola offers a perfect balance of recreation, business and tourism. Visitors looking to be outside can enjoy miles of hiking and biking trails, paddling on the scenic St. Croix River, year-round activities at Trollhaugen Outdoor Recreation Area, and nearby Interstate State Park. With so many ways to relax, rejuvenate and connect with nature, it is the ultimate small-town getaway!
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Osceola Chamber and Main Street Program
Browse our Photos
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The DW Crew films on the St. Croix National Scenic Riverway
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Mariah takes a break while paddling the St. Croix River
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Host Mariah Haberman braves the ropes course at Trollhaugen Outdoor Recreation Area
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The DW Crew films at Cascade Falls in Osceola
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Host Mariah Haberman braves the ropes course at Trollhaugen Outdoor Recreation Area
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The DW Crew films at Cascade Falls in Osceola
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Videographer James Donovan films at Cascade Falls in Osceola
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The DW Crew takes a ride on the Osceola and St. Croix Valley Railway
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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Host Mariah Haberman explores Cascade Falls in Osceola
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The DW Crew films monarch butterflies migrating through Osceola
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Cascade Falls, Osceola
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St. Croix River, Osceola
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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The DW Crew films on the St. Croix National Scenic Riverway in Osceola
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The DW Crew films the ropes course at Trollhaugen Outdoor Recreation Area
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The sun goes down in downtown Osceola
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Cascade Falls, Osceola
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Bluffs on the St. Croix National Scenic Riverway
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A family of deer on the St. Croix National Scenic Riverway
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Osceola is minutes from Wisconsin's Interstate Park
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The DW Crew films on the St. Croix National Scenic Riverway
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Bluffs on the St. Croix National Scenic Riverway
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The DW Crew films on the St. Croix National Scenic Riverway
Events in THE AREA
No events scheduled.
Have an event for this area that you would like featured on DiscoverWisconsin.com?
Let us know or Find other events of interest.Florence County
Deep into the Northwoods, where Wisconsin’s border meets Michigan’s Upper Peninsula, is Florence County. More than 50 percent of the land in Florence County is publicly owned, making it a haven for those looking for outdoor recreation and undisturbed wilderness. In addition to a lively downtown and charming B&Bs, visitors can take advantage of 265 lakes, breathtaking waterfalls, Wisconsin’s two original wild rivers, and miles of forested trails to hike, bike, ATV, horseback ride, cross country ski, snowshoe and snowmobile. The beauty and wildness of Florence County will make you feel like you’re a world away, but it’s right here in Wisconsin!
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Florence County Economic Development
Browse our Photos
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Videographer James Donovan films a waterfall in Florence County
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Host Marie Justice explores a forest in Florence County
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The DW Crew films with the Blue Ox Trail Riders in Florence County
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The DW Crew films canoeing on the Pine River Oxbow
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The DW Crew films an interview before canoeing the Pine River
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Host Marie Justice takes in the beauty of one of Florence County's Wild Rivers
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Producer Jessica Murphy films snowmobiling in Florence County
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Videographer James Donovan films a waterfall in Florence County
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The DW Crew films UTVing in Florence County
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The DW Crew films with the Blue Ox Trail Riders in Florence County
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Winterfest at Keyes Peak Recreation Area in Florence County
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Host Marie Justice stands in front of LaSalle Falls in Florence County
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The DW Crew gets ready to film canoeing on the Pine River Oxbow
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LaSalle Falls, Florence County
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The DW Crew films with the Blue Ox Trail Riders in Florence County
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The DW Crew films with the Blue Ox Trail Riders in Florence County
Events in THE AREA
No events scheduled.
Have an event for this area that you would like featured on DiscoverWisconsin.com?
Let us know or Find other events of interest.Whitewater
Just miles away from the Kettle Moraine State Forest in Southeast Wisconsin, set in a landscape rich with lakes, hills and prairies, is the city of Whitewater. Home to the University of Wisconsin Whitewater, the city has a lively, family-friendly, urban feel, but it’s also steps away from country roads, and vast outdoor spaces, including a beautiful portion of the Ice Age Trail. Residents and visitors can take advantage of fantastic local shops and restaurants, fun community events like the weekly City Market, as well as countless opportunities for outdoor recreation. It’s one of Wisconsin’s biggest little cities, and it has a little of everything you need for the perfect vacation!
Browse our Photos
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Host Marie Justice hikes the Ice Age Trail in Whitewater
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The DW Crew films road biking on the country roads of Whitewater
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Host Marie Justice joins a group hike on the Ice Age Trail in Whitewater
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The DW Crew films road biking on the country roads of Whitewater
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The Whitewater skyline as seen over Cravath Lake
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Host Marie Justice gets fitted for a bike at Bicyclewise in Whitewater
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A group of hikers from the Ice Age Trail Alliance enjoy a weekly group hike
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Host Marie Justice joins a group hike on the Ice Age Trail in Whitewater
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The DW Crew films road biking on the country roads of Whitewater
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The country roads around Whitewater are ideal for road biking
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The DW Crew films road biking on the country roads of Whitewater
Events in THE AREA
No events scheduled.
Have an event for this area that you would like featured on DiscoverWisconsin.com?
Let us know or Find other events of interest.Omro
Just minutes from Oshkosh, on the banks of the Fox River, is the city of Omro. Omro is a quintessential Wisconsin Main Street community, with a rich history, small town pride, and lots of opportunities to get out and explore. A free, self-guided historical walking tour is a great way to start your visit, and get acquainted with Omro’s storied downtown. Omro also had fantastic parks where they hold a variety of fun community events throughout the year, including their big Fourth of July Celebration at Scott Park. Omro is in the heart of the Fox River Valley, and the river is a huge part of the city’s lifestyle when it comes to recreation and celebration. Nearby Terrell’s Island on Lake Butte des Mort is also a fantastic place to hike, bike, and enjoy beautiful scenery and wildlife. Omro is a small town, but it has big city amenities and lots of ways to enjoy the outdoors – what more could you ask for in a Wisconsin vacation!
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Future Omro
Browse our Photos
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The view from atop the clocktower in downtown Omro
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Host Mariah Haberman bikes the Terrell's Island Trail in Omro
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Fireworks over the Fox River at Omro's Fourth of July Celebration
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The view from atop the clocktower in downtown Omro
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Rubber duck races at Omro's Fourth of July Celebration
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Host Mariah Haberman takes a historical walking tour of downtown Omro
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Host Mariah pops her head out of Omro's historical clocktower
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Kayakers paddle the Fox River in Omro
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Terrell's Island in Lake Butte des Mort is a great place for hiking and biking
Events in THE AREA
No events scheduled.
Have an event for this area that you would like featured on DiscoverWisconsin.com?
Let us know or Find other events of interest.