From fireworks and sparklers to parades and popsicles, there is so much fun to be had on the Fourth of July. While patriotic celebrations can be found all across Wisconsin, a few cities do Independence Day particularly big. Here are a few of our favorite Fourth of...
Did you know that the beverage industry has a long history of supporting healthier and active communities? From providing Wisconsinites with more zero- and reduced-sugar beverage options, to contributing to environmental and charitable causes in communities across the...
When you grow up in the Midwest, there are always certain things that we look forward to, and the arrival of fresh produce is definitely one. For us here in Wisconsin, we have the privilege of having delicious, locally-grown food to enjoy throughout the warmer months,...
The cultivation of ginseng in Marathon County began in the late 1800s, but has been used by eastern cultures for healing purposes for thousands of years. Marathon County is the nation’s ginseng capital and exports 95% of the ginseng nationwide, due to its unique...
Midway between Milwaukee and Chicago, Kenosha is a vibrant city that is full of history, charm, and more than a few unexpected surprises. From vintage streetcars and Civil War history, to jousting knights and Wisconsin’s only velodrome – there’s nothing quite like...
Just seven miles apart from one another on the Lake Michigan coast, Manitowoc and Two Rivers offer visitors a fantastic blend of history, beauty and adventure. From the wonders that lie at the bottom of Lake Michigan, to the farm fields and pristine beaches on the...
From May 4 to May 13, Wisconsin beer aficionados and brewers alike are coming together to celebrate the wide variety that the state has to offer. Not someone who knows the difference between a beer’s gravity, IBU and turbidity? Not a problem. Below is a list of...
With world-class resorts, incredible restaurants and year-round activities, Lake Geneva is known for being the pinnacle of luxury and relaxation. At the heart of this community lies Geneva Lake, offering ample water recreation and incredible sunsets, but it’s the 20+...
Wisconsin is a cultural melting pot, but, let’s be honest, it’s also notoriously German. From our beers to our brats, we embrace the German culture. While there are several Oktoberfest celebrations scattered across the state, there is nothing like one iconic...