Jefferson County is dedicated to supporting its youth, preserving agricultural traditions, and celebrating craftsmanship. Inspired by residents who are always looking to improve their community, the county features several impactful initiatives, from the miraculous Matz Center and the historic Hoard’s Dairyman Farm to the creative Trek Project One bikes. Read on to hear each powerful story.
Lifeline for Youth | Jefferson County’s Brand New Youth Stabilization Program
Encounter Jefferson County’s miraculous Matz Center–a lifeline for youths in a crisis. Hear from specially trained staff at the Center, who help youth develop coping skills, manage stress, and build community connections, crucial for thriving in the face of adversity.
The Matz Center addresses a need of statewide concern through impactful community partnerships with members, organizations, and beyond, including the State of Wisconsin, Wisconsin Community Services, the Greater Watertown Community Health Foundation, and neighboring counties.
Because of these partnerships, the brand-new Youth Stabilization Program and revamped Matz Center provide numerous resources and a supportive environment for youth experiencing mental health crises.
Watch this Uniquely Wisconsin short here:
How William Hoard Created the Dairy State | Jefferson County’s Hoard’s Dairyman
Delve into the rich history of dairy farming in Jefferson County, featuring the incredible contributions of William D. Hoard. This Uniquely Wisconsin video reveals how Hoard’s visionary efforts helped shape the farming industry of Jefferson County and far beyond its county borders. Hoard would later become Governor of Wisconsin.
Brian Knox, President of Hoard’s Dairyman Farm and descendant of W.D. Hoard, recounts the fascinating history of the farm, from its founding in 1899 to its current status as a leading dairy operation. Jefferson County is proud of its agricultural history. Most notably, in the early 1900s, community leaders in Fort Atkinson helped shape Wisconsin into America’s Dairyland.
Fast forward to the present day, dairy farming and agriculture in Jefferson County continue to play a larger role in the area’s economy. Local farmers still rely on the same passion for innovation and growth that, a century ago, propelled their predecessors into national leaders.
Watch this Uniquely Wisconsin short here:
The Artists Behind Trek’s Project One Bikes | Cycling in Waterloo
With massive economic development projects underway in Jefferson County, this Uniquely Wisconsin video highlights one manufacturer who is practicing true craftsmanship with the production of their Project One line of bicycles.
Proudly rooted in Waterloo, Wisconsin, Trek produces some of the best bicycles for consumers around the globe. The natural beauty of Jefferson County, paired with its recreational opportunities, provides the perfect backdrop for these artisans to hone their skills. Watch as they transform bicycles into personalized works of art.
From its humble beginnings in a barn to its global recognition today, Trek is committed to quality, community, and cycling culture, and has created a unique blend of artistry and engineering that resonates with riders across Wisconsin and worldwide.
Watch this Uniquely Wisconsin short here:
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Together, local Wisconsinites are dedicated to empowering youth through the Matz Center, honoring its agricultural heritage with Hoard’s Dairyman Farm, and showcasing local artistry through Trek’s Project One bikes. These efforts reflect Jefferson County’s overarching commitment to both community and creativity.
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Hailey Rose: Writer for Discover Mediaworks. A born & bred Wisconsinite with a love for fishing, hunting, and enjoying the great outdoors.
