Drink Local Tee

Drink Local Tee

Show your love for Wisconsin’s local flavors with this soft Heather Tan tee. It’s perfect for relaxing at home or heading out for a casual night with friends. Made from breathable fabric, it keeps you comfortable all day long.
Up North Crewneck

Up North Crewneck

A new Up North design is here! Inspired by cabin weekends and cool lake air, our Up North crewneck brings that laid-back feeling of the Northwoods with you.
Oofda! Sticker

Oofda! Sticker

For the moments when one word says it all. Add a little personality to your items with our Oofda! Sticker.
Wisconsin Horizon Crewneck

Wisconsin Horizon Crewneck

If you need one layer that does it all, this is it! Our Wisconsin Staple Crewneck is comfortable, versatile, and, of course, rooted in Wisconsin.