Experience the Red Clay Classic at ABC Raceway

Every year, for just two days, ABC Raceway becomes the second-largest city in Ashland County, and it’s all because of the Red Clay Classic. This one-of-a-kind event is a celebration of community, tradition, and some of the best racing you’ll find in Wisconsin! Here’s a peek at what makes it truly special, from the deep racing legacy and the people who keep it all running to the fans who make it such a fun experience.

A Long-Standing Legacy

The Red Clay Classic all began in 1976 with the Red Clay Invitational, held with very limited resources—no prize money, no guard rails, and just two sections of bleachers. From the start, local banks, the chamber of commerce, and dedicated volunteers came together to support ABC Raceway.

The venue now boasts over 50 years of racing history, featuring father-son duos and multi-generational families where grandparents, uncles, and kids all share the passion and carry on the tradition. Each year, the event draws around 5,000 spectators, making it much more than a race. It’s a true family celebration and community gathering.

Powered by Volunteers and Community Spirit

Without the dedicated local volunteers and the tight-knit community of Ashland, Wisconsin, ABC Raceway and the Red Clay Classic simply wouldn’t exist. The raceway operates as a close community of volunteers who personally know all the racers and their families. Volunteerism is truly the heart of the track, with 50 to 60 volunteers showing up every Saturday night.

What started out as a group mostly made up of men has grown to include women and children, turning race nights into a genuine family affair. Passion, commitment, and camaraderie connect volunteers and racers alike, creating a unique bond that fuels the sport and the event’s ongoing success.

The Ultimate Fan Experience

Looking for the ultimate fan experience? The Red Clay Classic has it all—an unbeatable mix of camping, fan parties, and that energetic, fun-filled atmosphere that lights up ABC Raceway. Fans come from all over the place to soak up the energy and jump right into the community traditions that turn a race into a full-on celebration.

It’s one big family gathering under the lights, with good times alongside friends old and new, and that real sense of belonging that keeps everyone coming back year after year. The team behind the scenes is always asking, “What can we do to make it better?” They pour real heart into every improvement for fans and racers alike, so the magic of Red Clay never fades.

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From its deep-rooted legacy and multi-generational racers to the unwavering dedication of volunteers and the amazing atmosphere that welcomes every fan, this event truly captures the spirit of ABC Raceway. 

Catch a sneak peek by watching this Discover Wisconsin original short, “The Red Clay Classic 50th Anniversary – Ashland’s ABC Raceway,” below:

*This article is brought to you with support from Enbridge.

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Hailey Marien: Writer for Discover Mediaworks. A born & bred Wisconsinite with a love for fishing, hunting, and enjoying the great outdoors.